The 2026 Fashion Designer Playbook
Starting a fashion brand isnโt about doing everything at once.ย Itโs about knowing what matters at each stage and making decisions in the right order. The ๐ฎ๐ฌ๐ฎ๐ฒ ๐๐ฎ๐๐ต๐ถ๐ผ๐ป ๐๐ฒ๐๐ถ๐ด๐ป๐ฒ๐ฟ ๐ฃ๐น๐ฎ๐๐ฏ๐ผ๐ผ๐ธ is a practical handbook designed to help you organize your ideas, define your brand, and move from concept to launch with intention. Itโs a clear, realistic framework you can return to over and over as you build your brand.
100+ pages of guided content
Covering brand, design, production, launch, and growth.
Worksheets and frameworks
Planning tools designed to be used, not saved.
Technical and costing support
Resources to help you prepare designs for real production.
Mikelle Drew-Pellum
Hi, Iโm Mikelle. I help fashion designers and entrepreneurs build their brands with clarity from early ideas through design development, technical preparation, and launch planning. I created the ๐ฎ๐ฌ๐ฎ๐ฒ ๐๐ฎ๐๐ต๐ถ๐ผ๐ป ๐๐ฒ๐๐ถ๐ด๐ป๐ฒ๐ฟ ๐ฃ๐น๐ฎ๐๐ฏ๐ผ๐ผ๐ธ to give designers the structure I wish more people had when starting out: a clear framework for making decisions, avoiding costly missteps, and building a brand intentionally in todayโs fashion landscape.
HOW THIS PLAYBOOK IS DIFFERENT
๐ง๐ต๐ถ๐ ๐ฝ๐น๐ฎ๐๐ฏ๐ผ๐ผ๐ธ ๐ถ๐ ๐ป๐ผ๐: โ A trend report โ A software tutorial โ A step-by-step โlaunch in 30 daysโ formula ๐๐ ๐ถ๐: โ A decision-making framework for early-stage designers โ A reference you can return to at different stages of growth โ A foundation that supports clearer communication, stronger design development, and smarter business choices You donโt need to rush your process; you need clarity to move forward with confidence.
What this playbook helps you do:
Clarify your brand and design direction
Understand your purpose, customer, and vision so every decision has a clear foundation.
Develop producible designs with confidence
Turn ideas into clear, technically prepared designs that are ready for sampling and production.
Build intentionally toward launch and growth
Make smarter decisions about tools, timing, pricing, and systems to support a sustainable business.
Start building your fashion brand with clarity and confidence.
Get instant access to the ๐ฎ๐ฌ๐ฎ๐ฒ ๐๐ฎ๐๐ต๐ถ๐ผ๐ป ๐๐ฒ๐๐ถ๐ด๐ป๐ฒ๐ฟ ๐ฃ๐น๐ฎ๐๐ฏ๐ผ๐ผ๐ธ and begin building your brand with structure and confidence. ๐๐ฏ๐ต๐ณ๐ฐ๐ฅ๐ถ๐ค๐ต๐ฐ๐ณ๐บ ๐ฑ๐ณ๐ช๐ค๐ช๐ฏ๐จ ๐ข๐ท๐ข๐ช๐ญ๐ข๐ฃ๐ญ๐ฆ ๐ง๐ฐ๐ณ ๐ข ๐ญ๐ช๐ฎ๐ช๐ต๐ฆ๐ฅ ๐ต๐ช๐ฎ๐ฆ.
$49.00